The Australian Financial Review - Ujwal Kayande knew from his consulting work Australian business needs help making sense of the growing piles of data it is accumulating.
CMO - Analytics evangelist and Melbourne Business School marketing professor, Ujwal Kayande, shares his view on the state of analytics in marketing and why big data doesn't replace old ways of thinking about data.
mbs.edu - MBS Professor Ujwal Kayande together with his research partners, Professor John Roberts and Professor Stefan Stemersch were awarded the 2015 European Marketing Academy-International Journal of Research in Marketing (EMAC-IJRM) Prize in June for their paper on the impact of marketing science on practice.
iT Wire - The University of Melbourne's new Master of Business Analytics degree has gained backing from analytics software vendor SAS and other industry players.
sas.com - Partnership addresses Australian and worldwide shortage of graduates with advanced data analytics skills related to the needs of industry